Credit unions were trusted by minority of the general
population in the past few years. But now a days it is possible for almost
anyone to become a democratic member of this member owned financial
cooperative. Credit unions are now
presenting themselves in more professional and developed manner. Using various credit union web design and
credit union solutions they are striving hard. They are community-oriented and consider
themselves as of higher moral ground.
Credit union differs a lot from any other financial
institutions in many ways. First of all
those having their account in the credit unions are themselves members of
credit union and the board of directors is elected by one person one vote
system.
Getting yourself into membership of credit unions marketing strategies is really
good idea but you have to be a little aware. After that you can easily go for
the benefits they provide you. Most important thing is that these unions are nonprofit
organizations; they provide you with much lesser interest rates than banks. Not
only this with lower rates on loans they give you high interest rate on savings
account, isn’t that great.
Besides the rates, the credit cards issued by most of the
credit unions issues credit card without any annual card fees and that too with
lesser rates. Also, these unions do not pounce you on the late payments and
behave friendly and understanding. Whereas in banks you are charge an annual
fees on the credit card account. One better thing is that they do not even
charge you for the ATM or if they do so they refund you after certain amount of
time. ATM users will realize a huge
saving from this mean.
Banks and all other financial institutes are just attached
to the goal of maximizing their profits. Whereas credit unions behave
differently. Being non-profit organization their main motto is to keep you
comfortable and happy, as you are also a part of their organization. Banks are
also determined to ensure a profitable return on any kind of investments while
they avail you loans but for credit unions your presence matters.
Credit unions make you feel special by giving you more
attention than any financial institution. This is probably due to their small
area of presence and fewer members.
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